Project development
My expertise lies at the interfaces between academia, innovation, business and society. This means that I look at the ecosystems surrounding a topic or target group. For me, project development encompasses:
Ökosystem-Studien
Based on my experience, I create needs and potential analyses for innovation, entrepreneurship, and creative ecosystems. Every ecosystem holds potential that deserves to be recognized and nurtured.
My focus is on the question: “How do new ideas come into the world, and what does it take to make that happen?” The foundation of this work is engaging with and exploring the groups of people, initiatives, institutions, and companies that are active in this space or realm.
I follow a research methodology that allows me to get to know people and purposefully connect them with one another. The result is studies that serve as a foundation for political decision-making, offer impulses for strengthening the networking of the ecosystem, and show how the progressive energy of the various stakeholders can be channeled in the best possible way.
Example
- Hansjürgen, Lea (2025): Potential study: Structures of the creative industries in Detmold. Start-up paths, spaces, networks and ecosystem. Kreativ-Campus Detmold e.V., Detmold. Read portfolio entry
Konzepte und Formate
I develop planning concepts to formulate strategic goals and sustainable measures for my clients. The development of creative ecosystems and locations is positively influenced when the implementation of strategies is understood as a participatory task. Involving stakeholders in the conception and strategy development is therefore a central approach in my work.
The concepts and strategies combine programs, networking concepts, event formats and location development. I contribute my 15+ years of experience with event formats in Germany and abroad.
Examples
- European innovation and transfer workshops (COLOURS CoLab)
- Living labs and hackathons (e.g. 72 HUA)
- Ecosystem events (e.g. XO TALK)
Prozessbegleitung
Depending on their needs, I support my clients throughout the project phases. I ensure that developed concepts and strategies are implemented effectively and efficiently in practice. To achieve this, I coordinate processes in the areas of events, marketing, and networking.
Example
- Eventkonzeption und -organisation (z.B. BLUE Creative Business Hub)
